Brand equity
The summit aims to combat depression worldwide. Psychological training is inhigh demand, but requires ongoing communication with the audience.
Communication with the audience occurred via the website rather than throughsocial networks.
Complaint
- The most pressing question for the client is how to convince a person to seekpsychological help through online communication channels.
- Establishing partnerships and client contacts with experts.
- Building communities for further involvement in events and online activities.
Solution
The agency's team provided comprehensive services for creating strategies anddeveloping brands through social media platforms. Since the brand had notpreviously leveraged social media to communicate with its audience, we initiatedthe development of pages from scratch.
To cultivate a loyal community interested in the brand's topic, our team devisedsurvey mechanics.We also generated scripts to ensure effective interactions with the audience, whichresulted in a substantial increase in leads for our client.
